Gasser Bush Associates . As a ten- year- old, I remember creating Excel spreadsheets with my dad for his annual Fantasy Football pool. By the time I was 1. I was building Pivot Tables with my cell phone bill to figure out who I texted the most.

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There’s a whole world of analytics out there — and I’ve barely scratched the surface. There’s always more to learn, so I’ve made it my mission to learn as much as possible about analytics by talking with people and, of course, consuming as much content as I can online. Here are my favorite go- to resources for continuing my marketing analytics education. Content is posted daily and will teach you everything from A/B testing to growing your business with analytics to lead generation on your different marketing channels. No matter what company you work at, you’ll be able to learn something about data analysis by reading and following this blog.

From these posts, you’ll learn how to approach advanced analytics situations and take your data analysis to the next level from a true expert. Occam’s Razor by Avinash Kaushik . The curriculum covers many parts of inbound marketing, including analyzing your efforts to make smarter decisions on where to invest in your future. Not only is it free, but it’s available to anyone interested in learning these best practices. Academy Certification . To help teach people how they should approach their data analysis, Google offers different classes through their Analytics Academy. In addition to courses to teach users how to use Google Analytics, there are also courses that teach about data analysis in general.

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From mobile analysis to digital analytics, users can take these free courses and learn a lot more about how they should approach their next analytics challenge. Google Analytics Academy . In this section, you can search or browse through thousands of common analytics questions and skim through answers from analytics experts. Many of the most respected analytics experts are following and answering topics related to analytics on Quora. And if, you can’t find what you are looking for, you can always ask a question yourself.

General Assembly . Most of the content focuses on how to conduct different types of analysis using Google Analytics. Some focuses on data analysis and reporting in general and provides best practices on these topics.

No matter what your interest is, you’re bound to find helpful advice on this blog. Online Behavior . I find the advice on here very actionable, and I think it’d be helpful for readers at every level.

Each event in each different city is focused on its own theme. For example, in Chicago there are two simultaneous events: one focused on manufacturing and one focused on business. In Washington, D. C., the conference is focused on how government agencies use data analysis. Many of the other conferences are focused on business in general and can appeal to anyone interested in learning more about data analysis and upcoming trends in predictive analytics.

Predictive Analytics World BONUS: Hub. Spot’s “How to Use Excel” Blog Post While this is a single blog post rather than an ongoing publication, I still think worth including here as a helpful resource. I get asked about my favorite Excel tips all the time, so I finally decided to compile some of the most common ones into a single blog post listing 1. Excel shortcuts, tips, and tricks. Share with us in the comments below.

Rejection Letter - Charlie's Diary. READER'S REPORTShort version: while Stross can clearly write workmanlike, commercial prose, the plot of . King Arthur Legend Of The Sword (2017) Video Download. In fact, it reads like a mash- up of popular conspiracy theories, alarmism, and bad Hollywood thriller cliches. Also, the characterisation is spotty: the shadowy villain remains off- screen for the entire novel (and apparently gets away with their crime), the hero who saves the day only appears in the last chapter, and the overall lack of thematic resolution at the end of the novel is painful. We suppose this is a side- effect of telling a story as a collage of blog entries and web news reports, in an update of the style pioneered by John Dos Passos: it's innovative but ultimately unsatisfying.

Also, the C++ code listings are a major obstacle for the non- technical reader. Now, to the problems with the plot: We start with a shadowy US government agency, the NSA, systematically analyzing the software of the biggest American computer companies in search of vulnerabilities. So far, so plausible: this is one of the jobs of an intelligence and counter- espionage agency focussed on information technology. However, instead of helping Microsoft fix them, we are supposed to believe that the NSA hoard their knowledge of weaknesses in Microsoft Windows, a vitally important piece of their own nation's infrastructure, in case they'll come in handy againt some hypothetical future enemy. But this is just the first of the many logical inconsistencies which riddle the back story and plot of . These documents are the crown jewels of cyberwarfare, but they're apparently just lying around on the NSA's internal network for anyone to grab.

Wiki. Leaks, we are led to believe, may be a front for the Kremlin (twirls evil moustachio villainously) but if this is the case and they're acting for the KGB why would they disclose such vital American secrets? Spies just don't do that sort of thing. Also, who is supposed to have smuggled these secrets out of the NSA headquarters, and how? Did they use a thumb drive?

Email it to themselves? This is a huge missed opportunity for tension and plot development and it's completely absent from the manuscript as reviewed. Anyway, this preposterous intelligence leak shows up on the internet and includes details of a vulnerability in Microsoft's file sharing system, codenamed ETERNALBLUE. This only really affects older Windows systems and can be blocked by simply switching off legacy file sharing support, so it's no big deal, but Microsoft dilligently release security updates through March, including a fix for vulnerability MS1.

NSA black ice is renamed by people who don't get their ideas for codenames out of bad technothrillers. Oh to be a fly on the wall at the classified NSA committee meetings discussing the deployment of their weaponized ERRATIC GOPHER ..)Then, one day in May, all hell breaks loose. Someone unknown—as noted, this novel is very short on identifiable people the reader can relate to—takes the code for a piece of ransomware usually distributed as an email attachment, and turns it into a payload for ETERNALBLUE, which is a worm—capable of directly infecting other machines on the same network without human intervention. And in a matter of hours, the new malware, known as Wanna Decryptor, infects the entire British National Health Service, a Spanish cellphone company, Fed. Ex, and over a third of a million computers whose owners had lazily failed to enable automatic security updates from Microsoft.

When a piece of . Only when it has finished does it pop up a window to warn the PC's owner, and issues a ransom demand. The bewildered human is instructed to go to a website and buy $3. Bit. Coin, an electronic token called a .

This means it won't propagate unless someone is so foolish as to ignore their antivirus messages and click on the attachment. But Wanna Decryptor doesn't need to do this—it uses the magic NSA code in ETERNALBLUE to scan the internet for targets. It's a worm—a boringly old- hat idea first introduced into fiction by SF author John Brunner in his 1. This beggars plausibility. But then it gets worse. In the foreground, ambulance despatch systems are going down: clinical information systems are offline: hospitals are declaring major incidents and trying to revert to paper and pen: operations are cancelled except in case of life- threatening emergencies because doctors can't review X- rays and medical records: the entire Telefonica cellphone network stops being able to handle billing and orders in Spain: Fed. Ex's parcel network is inaccessible: Deutsche Bahn train signaling is disrupted across half of Europe ..

And a mild- mannered British computer security expert who is on his week off gets home from lunch with a friend, checks a work website (implausible! He's on holiday!), sees something odd, and kills the world- threatening zero day exploit dead by registering a domain? And then takes a couple of hours to realize that the evil genius responsible for a global terror attack helpfully left an . Willing suspension of disbelief can be abused if the story lacks plausibility, and this part is totally implausible! The WCry worm (as it is thankfully abbreviated) switches itself off if a random- seeming domain name has been registered and a web server exists to serve it. The mastermind who wrote this weapon obviously knows about bitcoin, and by extension, how blockchain works; surely they could have contrived some sort of cryptographically secure way to protect their kill switch?

This is the digital equivalent of the James Bond movie where the evil mastermind's lair from which the nuclear missiles are to be launched features a prominent red button labelled SELF- DESTRUCT, which, when pressed, does in fact cause the missile base to self- destruct. And which is not guarded, booby- trapped, or in any way concealed, so that when a Mr Bean figure walks in, slips on a banana skin, and happens to catch his fall on the wall switch, the evil plan for world domination is stopped dead in its tracks. Come on, Mr Stross, you can't expect us to believe that! Summary: well- written, but short on characterization and the plot, while dense, makes essentially no sense and relies on a Deus Ex Machina ending to allow the hero (who only shows up at the eleventh hour) to triumph bloodlessly.